Our online journaling system is a secure online tool created to help clients understand the daily lives, shopping and consumption rituals of their customers. This is the perfect tool for conducting home product tests or understanding how shoppers decide what and where to buy.
Built around a robust blogging engine, we provide participants with a secure, easy and fun way to journal their thoughts and experiences. To provide the most insightful information, our system includes a full-featured WYSIWYG editor plus point-and-click embedding of photos, videos and other user-generated content.
Our system has all the features of popular public blogging systems plus the security, confidentiality and analysis tools needed to ensure the highest quality information. With our system we can build a client focused blogging community far away from public view.
Customer Journaling can take place over a few days or a few months – providing clients with unprecedented insights into the everyday lives of their customers and prospects.